Super excited to share Jacquemus Opens Flag in the Middle East With New Store and we cannot wait to check it out. Jacquemus‘ latest boutique located in Dubai Mall’s Fashion Avenue is major news for the trendy influencers’ favourite brand embarkment. Dubai is getting a dream addition to its growing list of the world’s most sought-after luxury boutiques this week.
Jacquemus Opens Flagship in Dubai
“I am thrilled to announce the opening of our first boutique in the Middle East, in the Dubai Mall,” said designer Simon Porte Jacquemus.
“I am very happy to start this new chapter for the brand and continue its retail expansion worldwide. This opening is another step into a bigger partnership in the region. We are all looking forward to seeing what will be next.”
The more than 3,000-square-foot boutique is the brand’s third permanent store opening after the Avenue Montaigne flagship in Paris and another in Korea. It is a direct expression of the French designer’s vision, evoking a feel of his native Provence with a muted palette of natural textures like a claystone facade, travertine and wood, the company said.
Jacquemus punctuated the Dubai boutique with French artwork and decor, including the Croisillon dining chair, a revival from designer Jean Royère, and Anduze pottery handcrafted by family-run workshop Le Chêne Vert.
Jacquemus Dubai Store
Ellen van Loon and Giulio Margheri of AMO designed the retail space to create a warm monochromatic background for the brand’s latest ready-to-wear, bags, shoes and accessories collections for men and women. The boutique’s curvilinear forms, broad arches and asymmetric lines reflect the brand’s signature playful style.
The boutique opened in partnership with Chalhoub Group. Jacquemus also launched e-commerce in the region last December with a dedicated platform for the UAE.
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Photo credit: Jacquemus
