We have all been eagerly awaiting Jennie’s new album, and last week, she finally released her first solo project. Ruby, which dropped on March 7, 2025, marks Jennie’s debut as a solo artist outside of Blackpink. Ruby by Jennie blends various genres, delivering an energetic and powerful experience as a whole. At 29 years old, Jennie Kim has released an album featuring collaborations with artists such as Kali Uchis, Childish Gambino, Doechii, FKJ, and Dominic Fike. The album showcases Jennie’s artistic evolution, highlighting her creative independence and musical versatility beyond her work with Blackpink. With a fresh sound and bold collaborations, it sets the stage for an exciting new chapter in her solo career.
Jennie has portrayed her alter ego, Ruby Jane, as the central figure of this album, embodying a more daring and expressive side of herself. This persona comes to life through the music, the album’s visuals, and stage performances.
Compared to her persona in Blackpink, where she balanced a sleek and charismatic image, Ruby introduces a different side of Jennie—more raw, bold, and creatively uninhibited. This transformation allows fans to see her in a new light, showcasing her evolution as an independent artist with a distinct musical identity.
While listening to this album, I have highlighted a few compositions that I particularly liked and recommend you pay attention to. I believe these songs have the potential to become future hits and will get us dancing at parties.
One of the tracks released before the album is Mantra. It serves as an anthem for women, with Jennie declaring that “pretty girls don’t need the drama.” The song carries a strong feminist message, empowering listeners through its lyrics and embracing themes of self-confidence and independence. The blend of Miami bass and R&B influences perfectly complements the song’s powerful message, creating a vibe that we, as feminist girls, have been searching for in our ultimate anthem.
Jennie’s Start a War delves into themes of unwavering loyalty and the instinct to protect those we love. In this song, she conveys a deep commitment to standing by the people who matter most, no matter the circumstances. Jennie has shared that the track serves as a reminder to someone special—whether a friend, family member, or loved one—that they are never alone and always have someone ready to fight for them.
A future hit featuring Doechii, this track sees Jennie extraordinarily experimenting with rap verses. ExtraL is an anthem for financially independent women, with Jennie asserting her dominance in the music industry and Doechii emphasizing self-expression and autonomy. The song celebrates women’s strength and leadership, delivering a powerful message of empowerment. With its bold energy and confident lyrics, ExtraL stands as an inspiring declaration of independence and self-assurance.
Critics have lauded Ruby as a strong reintroduction to Jennie as a solo artist, emphasising its rich diversity in sound and refined production. The album showcases her personal growth beyond her time with Blackpink, signaling a promising new chapter in her independent music career.
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