Milan, January 2026. The air carries a distinct weight this season. I’ve navigated the grid of Manhattan and the winding streets of London, but QASIMI in Milan feels like a homecoming for the soul. Creative Director Hoor Al-Qasimi just unveiled the Autumn/Winter 2026 collection, titled Memory and the House of Remembrance. It is a profound reflection on how we carry our histories in material form.
QASIMI AW26
For Hoor, garments act as vessels. This season, she explores the idea that clothes hold onto our most precious fragments. Using core design elements, she layers, deconstructs, and mends fabrics. This mirrors how we stitch the past together to form personal remembrance. The collection sits at the intersection of casualwear and tailoring, echoing the essence of mismatched memories.
The Architecture of Remembrance: Silhouettes and Textiles
The runway showcased a beautiful tension between structure and fluidity. Pleated shirts paired with billowing trousers created a sense of movement. Earthy checks dominated trousers and protective, cape-esque coats. These layered garments offer more than warmth; they provide a sense of shelter.
Across the knitwear, mending techniques took centre stage. These acts of repair remind us that reconstruction carries both presence and absence. Razor-sharp tailoring met sensual fluidity, while cinched waists contrasted against wide trouser hems. The silhouettes felt inspired by the installation structures of artist Dala Nasser.
A Palette Grounded in the Earth
The colour story remains true to the brand’s DNA. We saw muddy browns, burnt apple, and aged clay. Injections of burgundy and bright white broke up the slate greys and earthy greens. For the second season, Al-Qasimi collaborated with Lebanese artist Dala Nasser. Nasser utilised her signature natural dyeing and charcoal rubbing techniques.
Students from the University of Sharjah helped recreate her “frottage” technique across architectural landmarks. These textiles are literally scarred with history. Raw edges and loose threads pay homage to ancient Lebanese sites.
The QASIMI Legacy: Resilience and Representation
To understand this collection, you must understand the QASIMI journey. The brand started in 2008, founded by the late Khalid Al-Qasimi. Khalid moved from the UAE to London to weave Middle Eastern heritage into the fabric of British menswear. Following his tragic passing in 2019, his twin sister, Hoor Al-Qasimi, took the helm.
The family keeps the brand alive through a commitment to Khalid’s original vision. They balance sociopolitical undertones with effortless luxury. Seeing the brand thrive in Milan shows how far it has come from its London roots.
The Power of POC in Global Menswear
How important is it for POC to be a part of the menswear space? It is non-negotiable. QASIMI provides a necessary perspective that challenges the Western-centric fashion gaze. By centring Arab heritage and artisanal craftsmanship, the brand enriches the global fashion dialogue. This isn’t just diversity as a trend; it is diversity as a foundation.
Accessories and Emotional Archaeology
This season, the house expanded its leather goods into a permanent bag collection. Each design understands the hybrid language of the brand. Soft, gathered volumes meet rigid, durable structures. These are pieces meant to be kept, held onto, and remembered.
Hoor Al-Qasimi describes the collection as fragments of the past. Clothing here becomes emotional archaeology. Each piece tells a story of a lived experience.
The New Staples: QASIMI Leather Goods
Accessories expand this season. A new bag collection launches permanently. Each design is durable. It truly understands the QASIMI language. Soft, gathered volumes meet rigid structure.
This collection views clothing differently. It’s not just worn. We will be remembered, kept. It’s held onto. Clothing becomes emotional archaeology. It’s a lived experience.
“Autumn Winter 2026 reflects on how memory lives within clothing. Each garment becomes a vessel – carrying fragments of the past, acts of repair, and the quiet ways we protect what we hold onto.” – Hoor Al-Qasimi
QASIMI has come so far. From its early days, it carved a niche. It showed integrity. It championed craft. Now, under Hoor’s direction, it thrives. The brand continues to honour its roots. It embraces innovation. It’s a testament to enduring creativity.
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Photos: QASIMI
