”Thomas’ pictures are a comment on our media-driven world and are never quite what they seem to be. There is always something unexpected to discover and you never really can decipher their enigma,” said Akris Creative Director, Albert Kriemler.
He continues,“I was familiar with his body of work, but it was at a comprehensive exhibition in 2012 in Munich’s Haus der Kunst, when I had the idea to create a collection one day with the inspiration of Thomas Ruff’s work.”
Both Ruff and Kriemler are inspired by manipulating existing photographs into abstract illustrations with the most advanced technologies in their individual fields. As an enthusiastic follower of photography and contemporary art, Kriemler has harnessed inspiration from artists such as Giorgio Morandi and Franz Kline, especially realms of digital print.
“When Albert Kriemler came up with the idea for a collaboration, I could not have been more surprised. It was beyond my imagination how my images could be part of a fashion collection. In the process, he totally convinced me,” said Ruff.