TECUATL: RICK OWENS SS2020

by Nejilka
TECUATL: RICK OWENS SS2020

Every year there is one of the most exclusive shows; Rick Owens. Like a ripe banana, I got to witness excellence in SS19 RTW. My admiration for Rick grew more. Additionally, I saw the famous burning tower that swarmed all over the internet.

I, at Rick Owens SS19

” We all wear black for Rick”.

– Charlotte Smith, EIC StyleCartel.

In retaliation to Trump’s obsession with the Mexican Border, Rick Owens started exploring his Mixtec heritage over the year. He became inspired to do a collection. The name of the collection is Tecuatl. Tecuatl is truly his grandmother’s maiden name. As we know Rick grew up in Southern California. Rick gave us some background about his Mexican family. His Anglo father worked as a translator for the Mexican Immigrant Farm Workers. His mother worked in the nurse field. He and his mother learned English together. Growing up with your parents being basically trying to help the world; Rick understood the struggles it was for his heritage and their hard labour. Rick then collaborated with United Farm Workers Association. One of the organisations his dad worked with. UFW is an organisation that helps farm workers improve their working conditions and their wages. Generously UFW let Rick use their logo for the collection. Rick collaborated with Veja for environment-friendly sneakers.

“I HAVE ABSOLUTELY NO AUTHORITY TO PROMOTE SUSTAINABILITY, BUT I DO ENDORSE THE IDEA OF THOUGHTFUL LIVING AND PLANNING FOR THE FUTURE WITH KINDNESS IN MIND. WE ALL GOTTA START SOMEWHERE”.

Rick Owens

Rick wanted to inspire and add something special to the show. For the second collaboration; Rick asked British artist Thomas Houseago for his clay and small sculpture for the show. Rick asked to build a border wall. Thomas had been thinking about it already. Which led to their collaboration.

The third collaboration is with Champion. In his own words “I remember my cousins wearing Champion Tees and shorts when we used to go visit the family in Mexico in the seventies. HereI have turned those sports clothes into togas, loincloths and briefs”. Rick sprinkled a little champion logo throughout the collection.

I find myself very excited about men’s shows. Rick’s retaliation makes it all more exciting for the future of Men’s RTW. Rick opens the show with strong sharped shoulder blazers. It’s like Rick brings a sort of non-conformist, gender fluidity and adventurous styles to this collection. And continues to bring on simplicity with an edge. At times he covers some of the blazers with sequins (referencing back to his Autumn & Winter show 2009). Rick is bringing back the low-waist style. Wearing the low waist trousers and buckle around the hips, just for the dancefloor. He explores different silhouettes, shapes, asymmetrical, symmetrical. Brought out laces all over sweat pants/shorts defining marking new territory.

The traditional Nahuatl Aztec Language
“TECUATL NONAN, AMIXPANZINCO ONCAN NOYOLO. CUICATL ANYOLQUEH XOCHITL ANCUEPONQUE”

“Lordess of water, here in front of your honourable gaze, is my heart, You know this life song you have laid out yourself like flowers”.

Photos Owens Corp.

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