THE OUTNET.COM (UK)

nspired by Burberry’s iconic black trench coat and by London, Mr. Burberry fragrance captures the essence of London, a city of great contrasts and contradictions – traditional yet irreverent, elegant without being pristine. The Mr. Burberry bottle is inspired by the black trench coat and its signature design details. Together, the fragrance and the bottle combine to encapsulate Mr. Burberry: the man and the world he lives in. Mr. Burberry was created by Chief Creative and Chief Executive Officer Christopher Bailey, working in collaboration with renowned perfumer Francis Kurkdjian. A grooming line and a collection of ready-to-wear pieces and accessories will be released as part of the launch.