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NEITH NYER SS17 and the Fight Club Gang

 

NEITH NYER SS17 

The invitation to the Neith Nyer spring-summer 2017 was the first clue to what was to come. The the iconic pink soap symbol and  movie poster, party invite, based on David Fincher’s Fight Club movie was what you needed to get into the show. It was ready to rumble time on the runway.  The show space was the second clue.

The designer Francisco Terra showcased Neith Nyer new Spring Summer 2017 womenswear collection on the first day of the Paris Fashion Week. Like many of the designers in Paris, they wanted to take us back to the cool club days, when gender bending was the norm.  The club kids just wanted to rave.

“There was no need to talk about it, as the runway would speak for itself. Sporting an energetic mix of gender-bending outfits that made nods to various subcultures, such as the techno and hardcore scenes, while making clear references to David Fincher’s iconic movie, the models who walked down the runway, among them Dustin Muchuvitz and Raya Martini, were as eclectic as the collection itself. Confident, provocative, and reflecting on sexual and personal freedom in all its forms, they – the outfits and their wearers – epitomize Paris youth today, who are fighting for open-mindedness more than ever before.“

The collection was inspired by artists such as Ben Elliot and Markus Schinwald, and David Fincher’s movie Fight Club.  The SS17 collection  was  a mix of millennial style  and avatar culture.  It also referenced the birth of the internet and Neith Nyer gang want to dress the next up and comers, and the internet teen generation.

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ON FIGHT CLUB AND THE MILLENNIAL AS AN INSPIRATION

My collections are inspired by the moments I experience. The Spring/Summer 2017 collection was inspired by the film ‘Fight Club,’ more specifically by four scenes in the film, and therefore the show is a parade of four styles inspired by some of the scenes from this film. For me, ‘Fight Club’ in some way represents my teenage years. This was the beginnings of the internet, between 1999 and 2000, and at the time, there was a certain renewal and freshness that the internet was bringing to society. The 2000s gave fashion a ‘dirty,’ scruffy aspect, somewhat vulgar and ‘bling’ with high G-strings. All these aspects of the 2000s were the guiding principle for my fashion show.”

On the runway, the inspiration was, grunge aesthetic mixes with rave culture.  Which now seems to be a very big Trend for Spring Summer 2017.  The fashion world wants us to have fun, and party.  On the  models we see deconstructed tops, teared-up denim trousers paired with sleek perfectos – a take on Neith Nyer’s classic pieces.

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“In my past collections, I have always said that Neith Nyer was a ‘gang’ made out of people from our real life.”

Inspired by artists like Ben Elliot and Markus Schinwald, the collection also featured a collaboration with manga artist HIZGI on a series of jacquards and tweeds. All about the attitude, the collection blured the lines between genders with metallic piercings that flourish on the models faces. It provides a punk vibe that is counterbalanced with the femininity of some designs, like the ruffled strapless leather tops worn over white turtlenecks.

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The collection is totally geared toward street style stars and millennial’s. It is like a new era of punk culture the is rebelling against today’s city.  Showcasing that we can be ackward fashion loves and not be perfect.  It is more interested to be different.  Yet, the collection follows the trends, with trendy overalls, platform accessories and velvet pieces.

www.neihnyer.co

 

Photo Credit: Rudy de Monteiro

About the author

Charlotte is an urban New Yorker who has lived in London, Paris & Morocco. She has an MBA in Management and Economics of Luxury Brands and Fashion and her BFA from the New School. She calls herself the dyslexic writer living between London & Paris. Digital Fashion & Lifestyle Architect 👻:ChaChaNyc007

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