Moncler and Off-White designer Virgil Abloh collaborate and this is how Moncler O is born. Who will rock it first Drake or YEEZY ?
Moncler O is born.
It all started back in 2009, when Mr. Abloh appeared on the fashion scene pictured here on the far right. His style was, was street wear chic rocking European luxury brands in a rainbow of color . Men’s style was back and caught in a photo taken by Mr. Ton, Mr. Abloh is seen with Mr. West’s entourage heading to a Comme des Garçons show, in a riot of primary colors: cherry-red glasses, a bright blue Moncler vest, a Jil Sander shirt and blazing yellow sneakers by the Pharrell Williams Billionaire Boys Club label. The inevitable just happened.
Moncler collaborates with Off-White c/o Virgil Abloh™
We are in, he said, “the era of Tommy Ton street style” and “the age of self-styling,” where the look is a high/low mix: “Girls wearing Céline and their boyfriend’s Air Force Ones. My premise is to create a brand that’s immersed in this young fashion customer. Me, as a designer, that’s what I draw from, that’s the culture that I’m a part of: the music, the restaurants, the Chateau to the Mercer. That sort of premise, that’s where I’m at.” Virgil Abloh
If you haven’t notice what’s happening on the streets this summer 2016, then take note. Virgil Abloh predicted it in 2009 and now his vision has come to life. The lifestyle brand and army he has created has expanded,crossed over and blossomed into a plethora of opportunity for the designer with the announcement of the collaboration with Moncler. The vision of the French and Italian lifestyle brand and Mr. Abloh are the same. Lifestyle clothing for on and off the runway, that is functional and ultra modern.
Off-White C/O Virgil Abloh™ for Moncler
Off-White c/o Virgil Abloh™ collaborates with Moncler for an exclusive Menswear Autumn/Winter 2016-17 special collection, aptly called, Moncler O.The collection Abloh has designed for Moncler is inspired by the fishermen of Northern seas. Styles include long jackets and puffer coats both with fixed or detachable hoods, waistcoats inspired by life jackets, long and short Parkas that are completely unlined and with stitching reduced to the bare minimum.
Anoraks with multiple pockets rework the classic waxed sailing jackets; they are either left unlined or are padded to suit sub-zero temperatures. Over-size trousers exist with an elasticized waistband and drawstrings made of MAC, a typical double waterproof cotton inspired by Britain’s nineteenth-century Navy uniforms. Finally, slightly retro matelot garments are presented in a heavy, pure wool crêpe and are scored by deep pleats and French-style pockets.
The materials used in the special collection are mainly rubberized and incorporate prints featuring stormy skies, drawing inspiration directly from Scandinavian and Northern American fishermen’s attire. The leitmotiv, an Abloh hallmark, are the diagonal stripes reoccurring throughout the collection.
The result of this new Moncler venture blends street-wear style and technical elements while weaving together categories and materials in an unusual mix of aesthetic codes, giving rise to a look which is uniquely new. A key element is the technological details and fabrics: glossy or opaque PVCs with a velvety hand, checkered nylon with a laminate finish on the reverse, heat-sealed polyurethane films, ultra-light cottons printed with exclusive patterns, waterproof tapes and zips, equipped with a pull that recalls the “easy zip pullers” of wetsuits.
Some garments feature tapes and loops to right side of the breast, which can traditionally be found on Navy garments which were used to hold a survival torch. The Maison’s logo is ever-present in yellow silicone, which not only highlights the distinctly technical look shared by the garments in the collection, but also underscores its emblematic sense of belonging.
This collection is going to sell out like a Supreme drop. Just because Virgil Abloh is that cool, has 562k followers on Instagram and it’s a collaboration with Moncler. Stay tuned for more drop dates. Virgil Abloh made co-branding easy by implementing is own Off-White logo on these soon to be collectors items. I wonder who will rock it first, Drake or Jeezy?
Moncler X Off-White c/o Virgil Abloh™ Collaboration