In tandem with the in-store launch of Maria Grazia Chiuri’s Autumn-Winter 2019-2020 collection. Dior unveils a new augmented reality filter on Instagram, developed in collaboration with The Mill. Called Check’N’Dior. This immersive experience invites followers to try out virtually beauty looks and accessories straight from the runway.
Inspired by the young Fifties-era rebels known as Teddy Girls, elegant and reversible checked bucket hats lined with the iconic Dior Oblique. The canvas and embellished with a veiled offer a variety of styling options, in three different colours. Available in black and white, red and black or green and black.
These precious hats boldly star in Instagram Stories with décor in the same shades, while CatStyleDior glasses — either in monochrome or embellished with Swarovski® crystals — offer a rock-inspired glamour that’s 100% couture. A fun and exclusive filter for choosing the perfect accessory and making every selfie unique, to try now.