From Couture to Perfume The New Scent by Elie Saab

A fragrance which expresses a radiant femininity and which includes the duality of the Elie Saab world: the light of the Middle East and the modernity of the West." The New fragrance by Elie Saab l’eau de Parfum, created by Francis Kurkdjian, is an homage to the designer’s universe: has to smell good with a collaboration like this. Both artist are know for their expertize in what they do design Haute Couture and perfume best.

"What I found fascinating in working for Elie Saab, was the idea of interpreting light; I didn’t have any specific images in mind, just sensations: the whiteness of the sun at its zenith, radiant femininity, a modern interpretation of voluptuousness" Francis Kurkdjian.

Composed as an ode to light, ELIE SAAB Le Parfum celebrates the splendor and the brilliance of radiant femininity with a floral solar woody theme. The permanent exchange between flowers and wood is what gives the fragrance such captivating resonance.

When I choose a new perfume I find that I chose scents with just these elements. I personally like fragrances that allow for an escape from the world around me. To me perfume is an everyday must it is the finishing touch when preparing for your day. A simple whiff of your wrist can make you happy if the scent is just right and it also is helpful when you are surrounded by odors you might not be ready for that early in the morning. The new Elie Saab fragrance gives you a touch of couture for everyday and it really smells divine.

The ELIE SAAB Le Parfum’s trail, based on four feminine beauty rituals: Perfumed Body Cream, Perfumed Body Lotion, Perfumed Body Wash, Perfumed Deodorant.

Available nationwide at all leading department stores from 22nd August 2011

Eau de Parfum 30 ml / £38.00/ €50.00

Eau de Parfum 50 ml / £55.00/ €75.00

Eau de Parfum 90ml / £71.50/ €102.00

Body Cream 150ml / £44.00/ €75.00

Body Lotion 200ml / £29.00/€42.00

Shower Cream 200ml / £25.00/ €35.00

Deodorant Spray 100ml / £22.50/ €32.00

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