Alexander McQueen presents MCQ Pre-Fall/Winter 2011

Last week Style Cartel checked out the MCQ Pre-Fall/Winter 2011 at their headquarters in London.

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We where invited to preview the AW11 collection and enjoy the cupcakes, when we started the conversation around the collection and fashion films about the four young women who sported the collection in their neighborhoods and elements for the MCQ collection. The films showcase the norma lives of four young British girls from London, Derby, and Stratford. Check our favorite key pieces right on trend Creepers,hats, leather and safety pins. The collection speaks to the world around us, it reflects the political climate and arms us for the day to face any battle we come across in our lives. The collection is both sexy and chic paired with a little renegade British style.

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These shorts are to promote the relaunch of their McQ collection made for the pre-AW11, Alexander McQueen has released a series of videos for its Fall/Winter campaign.

HANNAH NOBLE, shot in STRATFORD UPON AVON from McQ on Vimeo.

Watch Hannah Noble shot at home in Stratford-on-Avon, in looks from McQ Pre-Fall/Winter 2011

Soundtrack: Creep – Days

The series of campaigns follows the four young British girls and showcasing how each young lady lives her life, the way she wears McQ, and their general thoughts about themselves and their views on life.

MOLLY SMITH, Shot in DERBYSHIRE from McQ on Vimeo.

Molly Smith wears McQ Pre-Fall/Winter 2011 in Derbyshire, England.

Soundtrack: Warpaint- Set Your Arms Down